VeloNews Releases 2018 Audience Study Online

VeloNews 2018 Audience Study Cover 400x518The VeloNews 2018 Audience Study is a detailed, 116-page report that draws from a large sample of 5,200 reader responses to 74 detailed questions. This report represents best-in-class market research on the state of cycling in America. VeloNews is pleased to offer this report to the cycling community.

The study offers in-depth market research on consumer spending habits, brand ownership for 522 brands in 21 product categories, intent to buy, reading habits, riding and training habits, race and event participation, work and pleasure travel, replacement value, interests in the sport, technology and app use, social media preferences, and reader value by content channel.

The study was conducted by Attlesey Consulting, an independent, third-party market research consultant, and includes GfK MRI indices.

The VeloNews 2018 Audience Study reveals surprising and positive insights into the media engagement, riding, and spending habits of its cycling enthusiast audience.

DOWNLOAD THE REPORT by completing the form below. You will receive an email with the file download link. (If you do not receive the email within 30 minutes of completing the below form, please check your Spam or Junk e-mail folder as we have received some reports of the download link being flagged as spam. Contact Dave Trendler at dtrendler@pocketoutdoormedia.com if you have problems downloading the file.)