Pancreatic cancer is a leading cause of cancer-related deaths and one U.S.-based Continental team is pitching in this month to build awareness and further research of the disease. The Wonderful Pistachios Pro Cycling Team has announced that a portion of the sales of their team clothing will go to a UCLA Medical Center program.
According to a release, the team will donate 25 percent of the team’s clothing sales to the Hirshberg Foundation for Pancreatic Cancer Research. Team owner and director Josh Horowitz said that his own grandfather’s battle with the disease led him to the foundation.
“My grandfather died of pancreatic cancer last month. It’s a terrible, nearly incurable disease,” Horowitz said. “I was introduced to foundation founder Agi Hirshberg through a colleague in the bicycle industry, who knew her from her work in the athletic community. Their mission fits in nicely with Wonderful Pistachios’ message of health and wellness.”
The team is currently offering clothing sales at discounted prices via its affiliate club, Liquid Cycling. The sale runs through Wednesday January 12.