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Speed. Agility. Grace. Strength. All traits that get Olympic athletes noticed and remembered. At this year’s Olympic Games though, something else will also command attention and require conversation – the athletes’ clothing. Shiny, performance enhancing compression gear takes center stage as Skins™ USA outfits numerous Team USA competitors.
Olympic athletes wearing Skins™ have a secret weapon up their sleeves – or in their sleeves really, since it’s all in the fabric. Skins™ engineered gradient compression apparel helps athletes train harder, perform better and recover faster with its BioAcceleration Technology. In layman’s terms, Skins™ apply a unique surface pressure formula over specific body parts, triggering an acceleration of blood flow. Accelerated blood flow equals increased oxygen to working muscles, which enhances performance. Improved circulation also helps the body eliminate lactic acid (the culprit in delayed onset muscle soreness (DOMS)) and other metabolic wastes.
Beyond the clear benefits of increased circulation and decreased DOMS, the highly engineered knit fabric features SkinTemp, SkinDry and SkinUVblock50. These elements guarantee that athletes’ bodies stay at optimum temperature during competition, remain dry through sweltering Beijing heat and are protected from harsh UV rays.
The scientific backing behind Skins™’ performance-enhancement claims is vast, with independent testing and in-house research proving the benefits of Skins™ for elite and amateur athletes alike. On average, athletes can expect a 31% increase in circulation/venous return, 30% more time until exhaustion, 15% extra muscular endurance and 60%-80% reduction in post-exercise recovery time, among other results.
The entire USA Cycling Team (road, track, mountain and BMX bike) is squeezing their way into Skins™ this August. The team includes such names as George Hincapie, the only five-time Olympic cyclist in U.S. history, world champion time trial silver medalist Kristin Armstrong, stage 5 and 19 Tour De France winner Levi Leipheimer and Donny Robinson, ranked number one world-wide in men’s BMX. Team track national record holder Giddeon Massie, along with the rest of the USA Cycling Team, will look to Skins™ for fast recovery in Beijing.
Team USA Triathlon will have the Skins™ advantage over opponents during their 50k+ endeavor. American team members include World Cup finisher Jarrod Schoemaker, three-time U.S Olympic triathlete contender Hunter Kemper and number-one ranked USA Triathlon competitor Laura Bennett.
Expected to sail away with gold, Rowing Canada will recover in Skins™ high-tech compression gear after all eight rowing events. Experiencing incredible success in the past few years, Rowing Canada placed 1st in the men’s eight World Cup and World Championships, 1st in the men’s two World Championships and World Cup and 2nd in the women’s eight World Cup.
Women’s field hockey, an event absent from the US Olympic roster since 1996, makes its US return to the games with Skins™ outfitting the USA Women’s team.
More interesting than the slew of athletes going for gold in Skins™ is that none of these athletes are paid cash to wear the performance enhancing apparel. There are no ‘wear-our-brand-only contracts’, just athletes choosing to wear Skins™ because Skins™ deliver a true performance advantage – the ability to train harder, perform better and recover faster than those without.
Olympic athletes choose Skins™ for that critical increment of leverage over the competition – split seconds lose medals and cash contracts. In every Olympic discipline, Team USA will no doubt represent on the medal stand – Skins™ will be there too, proudly supporting and contributing to the “faster, higher, stronger” mentality of the best athletes in the world.
For further athlete information, visit www.Skins.net.
About Skins™ USA
Tight black gear with yellow stitching is now part of the American sports landscape. Voting with their purchasing power, professional and amateurs athletes alike are choosing Skins™ compression garments to train harder, perform better and recover faster.
Developed in Australia in 1996, Skins™ embarked on a massive challenge to create a sports garment that aids recovery and improves performance. Skins™ invested heavily in research to make it happen, ensuring all claims can be specifically proven beyond question.
With this collection of independent research, Skins™ has replaced marketing buzz and logos with demonstrated, concrete evidence of the performance-impact the apparel creates. In order to continually improve, rigorously test and expand the range of products, Skins™ makes research and development their number one focus. This is why Skins™ is the compression garment favoured by so many top athletes and sporting teams around the globe.
Headquartered in Boulder, Colorado, Skins™ USA oversees distribution in the Americas, including Canada, Mexico, Central America and South America. To find a local retailer, or learn more about Skins™, visit www.Skins.net.