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Landrover-ORBEA is looking for a new sponsor for 2010

Team Rubicon-ORBEA, presently known as Land Rover-ORBEA; Benefiting the Lance Armstrong Foundation, a first year UCI-continental team, is in search of a title sponsor. Rubicon’s two-year partnership with Land Rover will end December 31st, 2009. In order to continue with the team goals for 2010, the team needs to come up with a title sponsor by November 5th.

Sponsor search: Roman van Uden's win at the Tour of the Gila criterium was a team highlight in 2009.

Sponsor search: Roman van Uden’s win at the Tour of the Gila criterium was a team highlight in 2009.

Photo: Casey B. Gibson

Team Rubicon-ORBEA, presently known as Land Rover-ORBEA; Benefiting the Lance Armstrong Foundation, a first year UCI-continental team, is in search of a title sponsor.

Rubicon’s two-year partnership with Land Rover will end December 31st, 2009.

In order to continue with the team goals for 2010, the team needs to come up with a title sponsor by November 5th.

“Securing a title sponsor by the UCI November 5th deadline will be tough, but not completely impossible, to meet,” said Norrene Godfrey, the team’s co-owner and co-founder. “If there is anything we have learned from working with the Lance Armstrong Foundation over the last nine years, it is that you never tell a cancer survivor they can’t. You build your support network and you ask for help when you need it. We are asking the global cycling community for help.”

Team Rubicon-ORBEA was born when Godfrey lost her mother to cancer in the fall of 2001.

Norrene contacted a friend at Nike, who reached out to Lance Armstrong directly. Lance sent Norrene’s mother one of his race jerseys with the inscription, “Fight Mom -Lance Armstrong.”

In 2008, Team Rubicon-ORBEA partnered with carmaker Land Rover to create Land Rover-Orbea; Benefiting the Lance Armstrong Foundation.

The team is built of development rider between 19 and 25. When traveling to NRC races, the team visits children’s hospitals handing out LIVESTRONG wristbands and helping some extremely sick children have a moment of fun during long regiments of chemotherapy and other daily treatments.

The team also has led charity rides that have raised more than $71,000 in donations for the Lance Armstrong Foundation.http://vimeo.com/moogaloop.swf?clip_id=7036504&server=vimeo.com&show_title=1&show_byline=1&show_portrait=0&color=&fullscreen=1

Landrover Orbea Sizzle Video from monster vs. robot inc. on Vimeo.