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PRESS RELEASE – RAAM to air on NBC this weekend

INSIGHT RACE ACROSS AMERICA HITS NBC NATIONAL AIRWAVESWorld’s Ultra-Endurance Cycling Elite Captured in Riveting 2-hourDocu-DramaTEMPE, Arizona—The Insight Race Across America (RAAM), whichpassed through your area last June, is pleased to announce a two-hour NBCSports airing of the 2004 race on Saturday, January 22, 2005, 2.30 p.m.– 4.30 p.m. EST (check local listings for variations). Insight RAAM isthe American answer to the Tour de France, attracting many of the leadingultra-marathon cyclists in the world.Now in its 24th year, RAAM has worldwide recognition beyond the wildestdreams of the

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By Press Release

INSIGHT RACE ACROSS AMERICA HITS NBC NATIONAL AIRWAVES
World’s Ultra-Endurance Cycling Elite Captured in Riveting 2-hourDocu-Drama
TEMPE, Arizona—The Insight Race Across America (RAAM), whichpassed through your area last June, is pleased to announce a two-hour NBCSports airing of the 2004 race on Saturday, January 22, 2005, 2.30 p.m.– 4.30 p.m. EST (check local listings for variations). Insight RAAM isthe American answer to the Tour de France, attracting many of the leadingultra-marathon cyclists in the world.Now in its 24th year, RAAM has worldwide recognition beyond the wildestdreams of the race’s founders. As it approaches its quarter-century milestone,the race is gradually becoming an international tradition, a “cannot miss”event for the top ultra-endurance athletes and adventurers the world over.The two-hour show was produced by Crystal Springs Productions, whichis owned by veteran NBC broadcaster Jim Lampley. Lampley commented: “I’vealways felt this is the ultimate American trip. Now
we have a great opportunity to share it with millions of Americanswho have never really seen it, Pacific to Atlantic across the broad backsof three thousand miles of roads, from the inside out, the way we see iton RAAM. The name alone still give me chills, has for twenty-five years:The Race Across America. There’s only one.”A total of 25 camera operators were embedded with the RAAM riders andteams during their crossing of America, resulting in an up close and personalview of the riders as they battle the course and their rivals, and searchfor their deepest reserves of strength and courage. The drama focuses onthe controversial struggles in the solo division, between Slovenia’s JureRobic and San Diego’s Mike Trevino, and in the 4-person team division betweenTeam Action Sports of Bakersfield, California, and Team Vail/Go Fast fromColorado. Also told is the extraordinary and inspirational story of the70+ age group 4-person team calledthe Grand Pac Masters, which rode the3,000 mile route in under 8 days.The 2005 Insight Race Across America starts in San Diego on June 19thand ends in Atlantic City on June 28th. The planned 3,000 mile route passesthrough California, Arizona, Colorado, Kansas, Missouri, Illiniois, Indiana,Ohio, West Virginia, Pennsylvania, Delaware and New Jersey, and includesabout 150,000 feet of climbing. Up to 150 cyclists from 15 nations areexpected to participate. For more information, visit www.raceacrossamerica.org.