Outerbike: Demo Days for the Masses

Don't have connections to get into Interbike? $150 bucks and time to get to Moab, Utah in September will get you all the 2011 hardware you can ride at new consumer event.


There’s Interbike, where you need to have an “in” to gawk at the latest and greatest from the cycling world, and now there’s Outerbike, where all you need is $150 to demo stuff for four days.

Outerbike, to be held Sept. 30 to Oct. 3, is a consumer demo event for road and mountain bikes in Moab, Utah. Exhibitors will be showing their wears for 2011 and include Cannondale, Fox, Ibis, Kona, Marin, Maverick, Pivot, Rocky Mountain, Santa Cruz, Specialized, Trek, Turner and Yeti.

Participants will receive demos for all four days of the event, lunch at the trailheads, and discounted tickets to evening parties and films.  The registration fee for the four-day event is $150. Proceeds will go to both IMBA and the Moab Trails Alliance.

“There will be three different trailheads to give participants a chance to ride short and medium loops of all types. It is an opportunity to ride your dream bike on a world famous trail,” said Outerbike promoter Ashley Korenblat.

Korenblat added that there is great road riding in Moab, making it the perfect place to demo both road and mountain bikes. The three trailheads are: The Bar M, the Sovereign Trail, and the Slickrock Trail.

“We have been thinking about this for years,” Korenblat said. “The bike companies work hard to get their new product ready for the Vegas [Interbike] show, but since that show isn’t open to the public, only dealers get to ride the new bikes. Now everybody can.”

Sean Hazell from Macomb, Illinois adds, “I am really excited about this event. I have always wanted to go to the Vegas bike show, but never had the credentials. It will great to actually ride the bikes before I make my next big purchase.”

Outerbike is produced by Western Spirit Cycling, which runs road and mountain tours on public lands throughout the U.S., in addition to custom events including corporate retreats, product launches and press camps.

To sign up for Outerbike, go to or call 800-845-2453.