SRAM wireless group to be tested at Tour Down Under

Ag2r-La Mondiale rider spotted riding a prototype SRAM electronic road group in Australia

SRAM’s electronic, wireless road group is likely to make its first WorldTour start at the Tour Down Under in Australia on Tuesday.

Ag2r-La Mondiale rider Domenico Pozzovivo was spotted racing aboard a Focus Izalco equipped with SRAM’s prototype wireless group at the People’s Choice Classic, according to Ride Cycling Review.

The group, which we first spotted at the 2014 Amgen Tour of California, has shed its wires since its initial public unveiling — those wires were fake, part of a sly marketing move by the Chicago-based drivetrain manufacturer.

Images of Pozzovivo’s drivetrain components appear unchanged from what we photographed last year, meaning that prototyping adjustments are now limited to the wireless transmission technology or energy sources.

Of course, a wireless drivetrain raises eyebrows for many reasons. SRAM’s Jase Phillips told Ride, “The last thing we want to do is put it on the bike of one of the big stars and for something to go wrong. There’d be television cameras and footage and could potentially send the wrong message to our customer base. We are keen to have our groupset to market soon but we don’t want to compromise our product because we’re in a hurry.”

Putting one of the new groups on a bike at the Tour Down Under suggests that the group is nearing completion. But, as with any new technology, nothing is guaranteed.