In early October, Thompson rode 3,505 kilometers in seven days. But his ride was about more than just setting a record.
Lotto-Nike? Groupama-Tommy Hilfiger? Belgian fan imagines creative sponsorship kits for WorldTour teams
Inspired by EF Pro Cycling's sponsorship collaboration with Palace skateboards at the Giro d'Italia, Belgian cycling fan Stijn Dossche imagined other creative sponsorship mashups, and then designed mock-up jerseys to reflect his pairings.