Doping rings often use legal pharmaceuticals that have been illegally diverted to the black market. The Outer Line examines how anti-diversion tactics used by the healthcare industry can be used to combat doping.
The Outer Line examines the news that Bjarne Riis will take a director role with NTT Pro Cycling for 2020.
The UCI's new reforms to track racing leave no room for sponsor-backed trade teams
Cycling’s dependence upon financial sponsorship could leave it more susceptible to sports-washing
The final installment of the Rapha roadmap provides a conclusion to the 10-part series
In chapter 9 of the Rapha Roadmap, the authors explore ways to create an emotional connection between fans, participants, and pro racing
In this chapter of the Rapha Roadmap, we examine whether different structures could create new revenue models for pro cycling
Pro cycling needs to break free from its sponsorship-revenue model, and develop new ways to bring money into the sport
Pro cycling needs to do more than just develop and produce more compelling television broadcast coverage. It also needs to explore and embrace new approaches and technologies.
Cycling can build its fan base by telling compelling stories about the personalities in the races and by harnessing modern broadcast technology to enrich the viewer experience.
