Michael Kozuschek founded Truvativ, built it up and sold it to SRAM. As part of the deal he had to sign a non-compete contract. SRAM doesn’t make accessories so that’s where Mickey, as he’s known, directed his creative efforts and founded Lezyne. He’s shown here with one of his CNC machined mini pumps. | Photo: Matt Pacocha
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Michael Kozuschek founded Truvativ, built it up and sold it to SRAM. As part of the deal he had to sign a non-compete contract. SRAM doesn’t make accessories so that’s where Mickey, as he’s known, directed his creative efforts and founded Lezyne. He’s shown here with one of his CNC machined mini pumps. | Photo: Matt Pacocha
